Emojimovie: Express Yourself reveals its three main characters and what we can expect from this bizarre new adaptation. Read more after the jump.
Remember when we thought it was ridiculous that movies were based on board games? Remember how we scoffed at Battleship and Clue? Those were the days. Board games are old hat and movie studios are still on the hunt for new kinds of properties to get their hands on. Last year there were rumblings that Sony had acquired the rights to an emoji movie. At the time we were still trying to get over The Lego Movie and its unparalleled awesomeness. The Emoji Movie announcement was lightly disregarded as a reactive attempt to re-bottle Lego Movie’s lightning. But turns out the Emoji movie isn’t going anywhere. Not only that we have an official title, some images and character details.
Screenrant is reporting that Sony Pictures Animation released the screengrab and details earlier today.
The characters played by TJ Miller, James Corden and Ilana Glazer have been given faces, names and backgrounds. Check them out below:
Director Anthony Leondis (Igor and Lilo & Stitch 2), made sure to use no shortage of hand puns while describing the characters in the film:
“Hi-5 is a high-five emoji who is a highly motivated, and highly dramatic, hand on a mission (sorry), and the brilliantly versatile, ebullient and always lovable James Corden fits this part like a glove (sorry again). For the rebel ‘break all the codes’ computer programmer emoji Jailbreak, Ilana Glazer is the kind of singularly free-spirited, fearless and funny actress to make girls really feel the empowered ‘nobody’s gonna keep me in a cage’ attitude this character exudes. And, of course, T.J. Miller has proven himself to be one of the most genuinely inventive comedic actors around, uniquely capable of connecting and who can convey just about any expression—and often does!”
President of Sony Pictures Animation Kristine Belson also threw in her two cents on why the project will succeed.
“Over six billion emojis are texted every day, and emojis have become a universal language that transcends age and culture…We are very lucky to have some of the smartest and funniest actors today bringing their unique voices to this movie.”
Here’s a summary for the movie is in case you haven’t laid on your eyes on one yet.
“Hidden within the messaging app is Textopolis, a bustling city where all your favorite emojis live, hoping to be selected by the phone’s user. In this world, each emoji has only one facial expression – except for Gene (T.J. Miller), an exuberant emoji who was born without a filter and is bursting with multiple expressions. Determined to become “normal” like the other emojis, Gene enlists the help of his handy best friend Hi-5 (James Corden) and the notorious code breaker emoji Jailbreak (Ilana Glazer). Together, they embark on an epic “app-venture” through the apps on the phone, each its own wild and fun world, to find the Code that will fix Gene. But when a greater danger threatens the phone, the fate of all emojis depends on these three unlikely friends who must save their world before it’s deleted forever.”
This is a huge surge of info about a project we knew nothing about last week.
Have we got another Wreck It Ralph on our hands? Can we expect a steady stream of well-thought-out pop culture gags? Maybe. Sony has had mixed bags in the animation department of late. Since Hotel Transylvania they haven’t had any breakout hits. The Hotel Transylvania and Cloudy…Meatballs sequels weren’t as sharp as their predecessors. Angry Birds was a financial success, but failed to make a breakthrough debut of app-based movies. Hopefully they can trike a better balance with Emojimovie.
The title is a little worrying. Emojimovie: Express Yourself sounds deliberately peppy and kid-orientated. The most successful animated movies have been fun for adults too. Emojimovie will have to have some real cheek and sharp wit to make a dent in the animation market.
This project does have the benefit that no one expects it to be amazing. Hopefully the lack of pressure to be a commercial smash will lead to some cracking comedy and adventure.
Emojimovie: Express Yourself hits theaters on August 11, 2017. Watch this space for all the latest Emojimovie news.